I the time when in 2013 Apple introduced IOS 7 and remember how annoyed I was with their half built interface (UI system) that was as flawed as it was innovative, minimalist, somehow childish, and too flat.
While the skeuomorphic design that preceded iOS 7, so vehemently criticized by Scott Forstall, was getting out of hand and in need of a fix, I was hoping for something less shockingly different. Fortunately, it didn't take long and I got used to the new design language.
Plus Apple makes the adoption to the new design systems more softer and easier for designers and developers with each new update fixing tinny bugs and inconsistencies. It cost for company a lot of efforts and time to get it where they are today.
But comes the question, why company's do a redesign, when everything working tidy? They do think with a intention to be more innovative, look different from others and now they comes to a "liquid glass" design, but not all time what is new is good. Do not bother at the first stage of new update.
The Power of Ignorance
As somewhere I heard that quote "Apple doesn't make mistakes. They make ecosystems". The most pity, that they create new designs, but they don't ask. They are thinking, making innovations, and indeed to ask, they introduce a feature or kill off a beloved one, there’s usually a bigger strategy at play.
If you can't innovate, just show that you can. Lol! Such a big upset, but let's be honest that's not right. But such a big company's like Google, Apple or Microsoft redesign their operation systems and visual interfaces every couple of years with out us, the clients and users who must use think what nobody know how it looks before their release.
Martynas Palaima
Alarm Innovations
Even when nothing has been changed was better as they do this like top secret, nobody knows, nobody will regret later. Perception is everything.
I think they're running out of innovative features to put in a glass package. Phones are mature technology now. Would it be: Foldable?. Niche. Cameras? Incremental growth. Real growth? Wearables. Add-on computing. In other words: they need something else to sell you. Something that improves your phone, enriches your experience, and makes your wallet lighter.
Huge Presentations About Nothing
An it is not a manipulation, it's strategy. Why to speak and brainwashing that we are the best, we are the most innovative, what is going on here? Does it require a lot of talking? If you create a good product that is useful to society, you don't even need to introduce it, it will be bought up instantly.
However, this is more than manipulation and emptying people's pockets, because if we talk, convince them, people will already be standing in line to get the latest computer or iPhone. This is fooling people and zombifying them with their technologies.
Apple's Future of UI
Let's relax a little. Maybe we deserve something better? Maybe that better than better will be even better? We want to speak about newest innovation Apple has been creating, a Liquid Glass UI. I'm going to guess that the new UI and visuals that Apple introduced this year are somehow related to Apple's vision of the future of the UI as a combination of augmented reality and artificial intelligence (AI).
"Delightful", "elegant" and "modern" were the three main adjectives Apple used when it launched its new Liquid Glass UI design for iOS 26, iPadOS 26 and MacOS Tahoe 26 at Apple WWDC 2025 event last week. But for some the transparent elements looked decidedly retro.
The Microsoft also tried glassmophism and applied it in Windows 7. That decision had the effect of making this operating system obsolete earlier than it should have and many were disappointed. Who know how will be with the Apple, but without hate we will wish a greater success as was with other company's.
Apple's Liquid Glass in UI by Apple.com
The Trolling Going Worldwide
After release the storm has been down on TikTok, and quickly become one of the most watched recent videos with 1.5m views and over 5,000 comments. Mocking competitors can quickly lead to despair. "OK, now bring it back, and we'll forgive you for Windows 8," one person responds. "Dropping this style was a mistake," another person writes.
All visuals belong to apple.com
